If you’ve ever wondered if your dream job could give you the freedom to live a happier life while doing what you love, I have a secret for you – it can! And it’s not as hard as you think!
I am not talking about selling things online. You can land an amazing job with a person or a company you have always admired and become an asset they genuinely need by providing valuable behind-the-scenes services.
In this digital age, working online has become super popular, and it comes with A LOT of benefits.
Being your own boss, working from anywhere in the world, deciding how much you want to work, and spending more time with your loved ones (without the fear of losing your job) are only a few perks.
Maybe taking your career online has been a lifelong dream or, perhaps, the impact of this new world has hit you hard and made you wonder what else is out there.
I’m here to tell you that whatever your dream is, you can:
- Be a mom who would like more time to spend with her kids without having to give up on her career
- Be a military wife who needs the flexibility to relocate every couple of years or so
- Be a traveler who is tired of switching jobs every time you move
- Simply like the freedom and comfort of working from your bed
You really can do it all, but the trade-off is the value you provide to a business owner. So, here are 5 ways that becoming a virtual assistant can make you a great asset to any business.
1. Social Media and Content Repurposing
Blogs, Instagram, Facebook, Pinterest, TikTok, Podcasts, Youtube… the list of social media channels can go on forever, and managing all of them takes a lot of time and effort.
Social Media
Social media management is a popular service for bloggers and small businesses who need someone to help manage those platforms.
As a virtual assistant, tasks can include writing and scheduling posts, engaging with your client’s audience, and responding to DMs. It sounds so simple, but these are tasks that business owners will pay you money for if they can get it off their to-do list.
Why? Because it takes up too much time and ain’t no business owner got time for that! It’s that simple.
Content Repurposing
Another time-consuming task is continuously coming up with new content. This is where you’d come in with your fancy content repurposing skills that you learn in 90 Day VA.
Content repurposing is one of the more popular tasks virtual assistants can provide to a business owner. Most of the time, your client will already have content prepared, but they don’t have the time to do anything with it.
You can take their video or podcast and turn it into multiple social media posts, TikTok videos, IGTV’s, even an entire blog post. One piece of content can turn into numerous, and you end up with weeks (if not months’) worth of content!
Knowing how to repurpose content immediately makes you an asset to any business owner because you’re producing more content without the client having to do anything.
And I can say, from personal experience, this is a LIFESAVER because I can focus on growing other areas of my business.
2. Project Management
Many companies need help getting organized and staying on track to complete specific projects. As a VA who offers project management services, you can sit in on meetings (virtually, of course), take notes, assign team members their ‘to-do’ tasks, and follow up on them.
Being familiar with project management apps like Asana, Trello, and Monday is valuable for any business owner, especially if they’re unfamiliar with these systems.
If you can make their life easier, you’re establishing yourself as an asset for their business, and they’ll want to keep you on their team long-term.
Implement a great organization system and wham! Bam! Boom! – you are now the one responsible for making sure your client has a successful project schedule.
Project management is great for those who have experience or want to offer this as an additional service.
If you just LOVE to plan, this can also be a great niche to specialize in and up your game in the virtual assistant world too!
3. Public Relations
Play matchmaking! Finding new partnerships and helping your client pitch themselves to other businesses is another fantastic asset a virtual assistant brings to the table.
Maybe your client wants to be on a podcast. There are a few things you can do:
- Make a list of potential podcast shows your client can be on
- Research and pick the best ones for your client’s niche
- Draft an individual pitch
- Email each one
And voila – you saved your client loads of time. Now, all they have to do is show up on the day of the recording and talk about what they know best.
This is a great way to put all of those hours of social media scrolling to use!
Think about all of the profiles you see online that could be a potential fit for your client or vice versa – and be creative. Maybe one, two, or a few of them can become possible pitches.
Sometimes improbable matches can have great success!
4. Video and Podcast Editing
This niche is growing in popularity. Many virtual assistants can help with everything from YouTube to TikToks to IGTVs to podcasts. The best part is you don’t need a fancy degree in Audiovisual Communications or to be an expert in this field to do the job.
In most cases, clients only need simple (but quality) editing and help with posting the videos on every and all platforms.
You can also create graphics for their social media posts to promote the new videos on their social media accounts.
Whether this is one of the services you offer or the only one you offer, there are so many possibilities with video and audio editing.
It’s a time-consuming task for most business owners, which is why this is one of the more popular services that people are looking to outsource.
5. Email Management
Have you ever opened your email to find it full of new messages and had to continuously scroll through trying to figure out what is essential, what are FYI emails, and what is simply junk?
You can bet there are loads of potential clients who also deal with this regularly and can use your help.
Not to mention they would pay good money to have all of it sorted. This leaves them to only deal with the important emails that are actually worth their time and attention.
As a virtual assistant, this is also a task you can take over by thoroughly understanding your client’s business.
You should have a good sense of priority, handle simple requests or questions, and send them only the messages they need to respond to.
As you can see, there are multiple ways that you can become a valuable asset to any business.
You can pick and choose the services you want to offer, but many virtual assistants are a jack of all trades. They are versatile, flexible, and reliable professionals.
The simplest of tasks can add up quickly with the amount of time it takes to complete them. Taking them off your client’s plate will give them their valuable time back to focus on what really matters.
Just by managing your client’s social media, writing blog posts, finding them great partnerships to strengthen their brand, taking care of their admin work, and keeping track of their projects – you’re already an asset because you’re doing the things they don’t have the time for.
These are all skills that YOU CAN LEARN – if you don’t already have some of them. But this doesn’t mean there is no room to grow. You can always find your niche and specialize in what you love.
If you are ready to take the next step, put in the hard work and effort, my 90 Day VA program can help you build up your knowledge and experience in the field. I teach you everything from how to get started, what you need to know, and how to find clients.
You can also check out a free online class on How to Work From Anywhere as a Virtual Assistant HERE.
In 90 Day VA, Esther teaches her students how to research and repurpose current content into blogs for the VAI website. Juliana is the student we’ve chosen this week to feature what she’s learned in the course. Get to know her:
Juliana Toriello is a virtual assistant who can help new businesses with social media, blogging, admin work, and project management.
She is a member of 90 Day VA and when she is not focused on improving her skills and helping clients, she loves traveling, cooking, hiking, and the not so occasional Netflix binge.
She can be found isolating in Switzerland (and escaping to the mountains every now and then).
Connect with Juliana here to find out the wonders she can do for your business.